Describe the role of strategic control in helping the organization to balance the interaction between the businesses’s internal and the external environment.

 Strategic control is an essential component of the strategic management process that involves evaluating the outcomes of the strategies implemented by an organization and making necessary adjustments to maintain alignment between the internal and external environments. It refers to the process of monitoring the strategic plans of an organization to ensure that they are implemented effectively and efficiently, and that they are aligned with the organization's overall goals and objectives.

Strategic control helps organizations to balance the interaction between their internal and external environments by providing a mechanism to evaluate the effectiveness of the strategies implemented by the organization. This is important because the external environment is constantly changing, and organizations need to be able to adapt to these changes in order to remain competitive. Strategic control enables organizations to monitor and evaluate the performance of their strategies and make necessary adjustments to ensure that they remain relevant and effective.

The role of strategic control in balancing the interaction between the internal and external environments can be further elaborated by discussing its different types and how they are applied in practice. The four main types of strategic control are:

1. Premise control: This type of control involves monitoring the assumptions that underpin the organization's strategic plans. Premise control ensures that the organization's assumptions are still valid and relevant, and that they are updated as needed to reflect changes in the external environment.
2. Implementation control: This type of control focuses on ensuring that the organization's strategies are implemented effectively and efficiently. Implementation control involves monitoring the progress of strategic initiatives, identifying any issues or problems that arise, and making necessary adjustments to ensure that the strategies are implemented successfully.
3. Strategic surveillance: This type of control involves monitoring the external environment to identify potential threats and opportunities that may affect the organization's strategies. Strategic surveillance helps organizations to anticipate changes in the external environment and make necessary adjustments to their strategies to ensure that they remain competitive.
4. Special alert control: This type of control is triggered when unexpected events occur that require immediate attention. Special alert control enables organizations to respond quickly to unexpected changes in the external environment and make necessary adjustments to their strategies to address these changes.

By applying these types of strategic control, organizations can ensure that they remain competitive in the face of changes in the external environment. For example, a manufacturing company may use premise control to ensure that its assumptions about consumer demand and market trends are still valid, implementation control to ensure that its production processes are efficient and cost-effective, strategic surveillance to monitor changes in trade policies that may affect its international operations, and special alert control to respond quickly to unexpected disruptions in its supply chain.

In addition to these types of strategic control, organizations can also use performance metrics and key performance indicators (KPIs) to evaluate the effectiveness of their strategies and make necessary adjustments. Performance metrics and KPIs can be used to measure the success of strategic initiatives, identify areas for improvement, and make necessary adjustments to ensure that the organization remains on track to achieve its goals and objectives.

In conclusion, strategic control plays a critical role in helping organizations to balance the interaction between their internal and external environments. By applying different types of strategic control and using performance metrics and KPIs, organizations can monitor the effectiveness of their strategies and make necessary adjustments to ensure that they remain competitive in the face of changes in the external environment. Strategic control is therefore an essential component of the strategic management process, and its effective application can help organizations to achieve their goals and objectives.

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